Hands lifting illustration

READY TO ELEVATE YOUR BRAND?

Helping passion projects turn into impactful brands

Brand Identity◆ Visual Design◆ Art Direction◆ Digital Art◆ Print & Packaging◆ Working Globally◆
Brand Identity◆ Visual Design◆ Art Direction◆ Digital Art◆ Print & Packaging◆ Working Globally◆

Design That Means Something

I'm Anneke, a visual designer based in Tel Aviv with a passion for crafting brand identities that are intentional, expressive, and built to last. I believe great design isn't just about looking good - it's about communicating the right thing to the right people.

Every project starts with deep listening. I want to understand your vision before a single concept is sketched. The result? Visuals that feel unmistakably you.

What I Do Best

01 Brand Identity

A complete visual system - logo, typography, colour palette, and brand guidelines that make your business instantly recognisable and deeply coherent.

02 Visual Design

Social media assets, digital graphics and visual systems built for consistency - so your brand looks just as good online as it does in person.

03 Print & Packaging

From business cards to full product packaging - tactile design that creates a lasting impression the moment someone holds it in their hands.

MY DESIGN PROCESS

DISCOVERY

01

I GET TO KNOW YOU FIRST

Before a single concept is sketched, I want to understand what you're building and why it matters. This is where we lay the foundation for everything. No guessing, no assumptions.

➔ Brand Questionaire
➔ Discovery Call

DIRECTION

02

WE FIND YOUR VISUAL VOICE

I translate everything I've learned into a creative direction - mood boards, colour palettes and typography that feels right for your world. We align before anything gets built.

➔ Moodboard & art direction presented
➔ Colour palette & font pairing
➔ Your feedback shapes every next step

DESIGN

03

THE DESIGN COMES TO LIFE

This is where it all gets real. I build out your identity with real intention behind every choice. Nothing is decorative for the sake of it. Everything means something.

➔ Logo design + full identity system
➔ Mockups so you can see it in the wild
➔ Two rounds of revisions

DELIVERY

04

YOU WALK AWAY READY

Final files, brand guidelines, and everything you need to show up confidently - everywhere. This is your brand, handed over properly. I don't just disappear.

➔All files in print + digital formats
➔ A brand guide so nothing ever looks off
➔ Post-project support window

Client love

“
It is just the look and feel I wanted for my wellness shop. Back to basics - natural colours and less is more. The logo speaks for itself without words! The labels for all the natural products are perfect... clean... pure... balanced... just as the products themselves. What a joy!

I will definitely recommend Balance Graphic Design to anyone and everyone who is serious about branding their business or products. I only got positive feedback!

HaSimcha

Wellness Shop

READY TO GET STARTED?